With the drastic growth in data analytics, there has indeed been a significant transformation in the insurance sector. Traditionally, it relied upon past data and instincts for its decision-making. The sheer amount of data provided has ensured that analytics has become a prerequisite for insurers to gain deeper insights, provide better decisions, and enhance operational efficiency. Advanced analytics will enable insurers to present tailored products and conduct better risk management to ensure a better customer experience, thereby transforming their operations.